Write Lightning is a blog from writer Deb Thompson.
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Fri, Jun 18 2004

Leader Of The Pack

I caught a glimpse of something interesting over at Panchromatica. I think the idea comes from Australia, but it might also be a great way to increase courtesy and thoughtfulness here in the states. Would you like to drive a Neighborhood Pace Car?

posted at: 15:29 | category: /Miscellaneous | link to this entry

Media Is A Good Thing If You Let It Work For You

To the PR and marketing folks out there--it's a new day, when old-fashioned journalism and the internet bring instant praise (or instant rebuke). When journalists ask you for assistance in promoting your company, product or event, do what you can to cooperate and to make their task as easy as possible, especially when it turns into free publicity for your company, product or event. If you don't, be sure your PR sins will find you out.

posted at: 08:48 | category: /Writing Life | link to this entry

Coming October 28, To A Banking Institution Near You

In doing research completely unrelated to checking accounts and banks, I came across an entry on The Small Business Blog, concerning Check 21. The FDIC is telling banks to ready themselves to be responsible for identifying and tracking the electronic transferring of checks from one institution to another. In the past, paper checks made the rounds slowly, and we spoke of a check "clearing" the bank. Since most of us now no longer see our paper checks once we pay them out, banks must provide a way to substitute electronic facsimiles of checks and provide identification encoding and endorsement tracking. The full text of the FDIC letter is here.

All this change brings to mind a number of scenarios that are both good and bad for consumers, small business, and banks. It also brings to mind the question of just how the Image Replacement Document (IRD) of your paper check will be produced and transferred. Do you recall the recent election difficulties concerning a particular company that makes electronic voting machines? Presenting: The Diebold ImageWay.

posted at: 07:11 | category: /Politics | link to this entry

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Stealin' copy is as bad as horse-thievin'
and cattle rustlin'! Lightning may strike
such varmints when they least expect it!