Write Lightning is a blog from writer Deb Thompson.
Everyone is welcome here.
(Some links or topics may not be completely kid-appropriate.)
Everyone is welcome here.
(Some links or topics may not be completely kid-appropriate.)
Mon, Jul 07 2008
Older, mostly Caucasian consumers blend with younger, more ethnically diverse consumers
Advertising Age tells us that the consumer population in American is getting older and more diverse in terms of race and ethnicity. It's going to be an interesting time for businesses who want to appeal to both Baby Boomers and the younger crowd. Add to that the increasing demand for "green" products and services and you have a royal challenge for businesses who want to stay solvent in the next decade or two. Something as simple as carrot consumption changes when data is compared among, ethnic, racial and economic groups.
posted at: 11:05 | category: /Miscellaneous | link to this entry
Advertising Age tells us that the consumer population in American is getting older and more diverse in terms of race and ethnicity. It's going to be an interesting time for businesses who want to appeal to both Baby Boomers and the younger crowd. Add to that the increasing demand for "green" products and services and you have a royal challenge for businesses who want to stay solvent in the next decade or two. Something as simple as carrot consumption changes when data is compared among, ethnic, racial and economic groups.
posted at: 11:05 | category: /Miscellaneous | link to this entry
